Motivational Maps®
Motivational Maps® for Sales, Account Management and Business Development Teams
Understand what drives your team - and unlock performance with Motivational Maps®.
If you're leading a sales team, managing business development, or running a customer-facing department, knowing what motivates each person is critical. Skills and experience matter - but motivation fuels consistency, resilience and high performance.
As an accredited Motivational Maps® practitioner, I work with sales professionals, account managers and commercial leaders to improve performance, engagement and retention by uncovering what really drives each person.
What is Motivational Maps®?
Motivational Maps® is an ISO-accredited diagnostic tool that reveals the core motivation of an individual - helping understand what makes them tick and how well their motivators are currently being met.
The assessment takes less than 15 minutes to complete online and generates a detailed report highlighting what energises someone at work and how that links to their performance. Most people have never paused to consider what truly drives them - this tool makes it clear, measurable and actionable.
Whether you're building a high-performing sales team, recruiting new talent, or developing existing staff, Motivational Maps® brings clarity and focus to how you support and develop your people.
Why Use Motivational Maps® for Sales Teams and Business Development?
Sales roles demand energy, persistence and adaptability. But no two people are motivated in the same way. Motivational Maps® helps sales leaders and business owners:
Identify what drives top performers
Uncover hidden sources of disengagement or burnout
Improve coaching and one-to-one conversations
Support recruitment with insight into candidate fit
Strengthen team performance and motivation over time
What You Get
Each participant completes a secure online questionnaire. You’ll then receive:
A detailed 15 page PDF report highlighting their top motivators (also available via the 'Keep Motivating app')
A one-to-one coaching session to debrief the results and explore practical next steps
Optional 22 page Team map to identify motivational trends across the group (also available via the 'Keep Motivating app')
When to Use Motivational Mapping in Sales
Recruitment and interviews - identify alignment between motivation and role requirements
New hires - identify early drivers and support onboarding
Team development - tailor coaching to what truly motivates each person
Leadership alignment - map senior teams to improve collaboration and direction
Performance dips - uncover root causes of low energy or inconsistency
Retention - reduce the risk of losing top performers by addressing unmet motivators
Working With Me
Motivational Maps® are incorporated into my sales training programmes as standard, but can also be provided as a standalone project for teams, individuals or during recruitment. If you're a business leader or sales director looking to bring more focus and clarity to how you engage your team, get in touch to find out how Motivational Maps® can help.
Frequently Asked Questions about Motivational Maps®
1. What is Motivational Maps®?
Motivational Maps® is an ISO-accredited diagnostic tool that identifies what truly motivates an individual and how well those motivators are being met. It provides practical, actionable insights to improve performance, engagement and retention.
2. Is Motivational Maps® suitable for salespeople and non-salespeople?
Yes - Motivational Maps® is suitable for all roles and levels within the organisation, helping anyone understand what energises and drives them at work.
3. How long does it take to complete?
Completing the Motivational Map takes less than 15 minutes online, making it easy to fit around busy schedules.
4. How long does the debrief typically take?
A one-to-one debrief normally takes about 45 minutes, depending on how deeply you want to explore the results and discuss practical next steps.
5. What are the benefits of using Motivational Maps®?
Motivational Maps® gives individuals and leaders a clearer picture of what drives performance, highlights any motivational gaps, and supports better coaching, team development and retention strategies.
6. How is Motivational Maps® different from other personality profiling tools?
While tools like DiSC or Insights Discovery help you understand personality traits and communication preferences, Motivational Maps® focuses on what drives performance right now. Because motivation can change over time, it gives you a more dynamic and practical view for managing teams.
7. Can Motivational Maps® be used during recruitment?
Yes - Motivational Maps® is a valuable tool for recruitment, helping assess whether a candidate’s motivational drivers match the demands of the role and your company culture.
8. Can you use Motivational Maps® with a whole team?
Definitely - you can map the entire team to see collective motivators, spot gaps or clashes, and plan targeted team development. Team managers will also receive a Teams Report, summarising key patterns and insights.
9. How much does Motivational Maps® cost?
Pricing depends on whether you use it as part of a sales training programme or as a standalone project. Feel free to get in touch and I’ll happily provide a tailored proposal for your team.
10. Is Motivational Maps® accredited or evidence-based?
Yes - Motivational Maps® is ISO-accredited and used by thousands of organisations worldwide.