Sales Management Training and Mentoring
For new, growing or experienced managers who want to lead with confidence and deliver results
Sales management is one of the most important - and toughest - roles in any business. You’re expected to build a high-performing team, coach individuals, manage the pipeline, and keep everyone motivated - often while chasing your own targets as a player-manager. Yet many sales managers are promoted without formal training or support.
Support tailored to your team and industry
Whether you're supporting a newly promoted manager or sharpening the skills of an experienced team leader, I tailor every programme to fit your structure, goals, and challenges. I work 1-to-1 or with small cohorts to embed the right habits, systems, and behaviours.
What we cover
The Role of a Sales Manager - transitioning from salesperson to manager
Recruiting and Onboarding Salespeople - hiring, induction, and setting expectations
Motivating and Leading a Sales Team - understanding drivers, incentives, and leadership styles
Sales Planning and Forecasting - territory planning, pipeline forecasting, and goal setting
Performance Management - KPIs, metrics, dashboards, and accountability
Coaching and Development - 1:1s, field accompaniment, and skills coaching
Sales Process and Methodology - embedding a consistent approach across the team
CRM and Sales Technology - driving adoption and using tools for visibility
Running Effective Sales Meetings - structure, cadence, and focus
Handling Underperformance - diagnosing issues and taking action
Cross-Functional Collaboration - working with marketing, ops, finance, etc.
Strategic Account Management - protecting and growing key clients
Sales Culture and Communication - creating a high-performance environment
This isn’t a generic management course. It’s focused, practical and rooted in real-world sales.